As 2015 comes to a close, you’ll likely start to take stock of your year, reflect on your successes and failures, and look for ways to improve in the coming…
Marketing
5 Tips to Personalize Your Pharmacy’s Communications
You know you communicate differently with a friend than you do with your accountant, but have you ever noticed how you communicate with your patients? When friends communicate, they use…
15 Ideas to Keep Your Pharmacy’s Social Media Fresh
Maintaining your pharmacy’s social media accounts can be overwhelming, and you may not keep up with them at all when you have prescriptions to fill, patients to counsel, and a…
10 Must-Have Educational Brochures for Your Pharmacy
Your patients are eager to learn how to take better care of their health. Are you doing everything you can to help inform them? One of the easiest ways for…
How to Make Your Pharmacy Newsletter Stand Out
Every business needs to stay in touch with their customers, and your pharmacy is no exception. A newsletter from your pharmacy, whether you send it in the mail or through…
Get Referred: How to Get New Patients Into Your Pharmacy
Growth is key to the continued success of your pharmacy, and one of the best ways to spur growth is by gaining new patients. Word-of-mouth referrals are perhaps the best…
Don’t Miss These 5 Health Celebrations This October
Holidays, celebrations and events are great opportunities to promote health—and your pharmacy. They bring in new patients, expand awareness about your pharmacy in the community and connect your pharmacy to…
How to Increase Your Pharmacy’s Google-Ability
Can your patients find you on Google? With billions of results for almost any search, it’s possible that your pharmacy doesn’t even show up in patients’ search results. You’ve probably…
7 Questions to Test the Strength of Your Pharmacy’s Brand
A brand is a representation of your pharmacy’s identity, and in today’s fast-moving world of busy lives and constant communication, a strong brand is more important than ever to attract…
Cultivate Patient Loyalty in 5 Simple Steps
It’s cheaper—and easier—to keep a current patient than it is to get a new one. But in order to keep patients coming back to your pharmacy, you have to put…
Flavor of Engagement: Personalizing the Medicine-Taking Experience
Offering to personalize the taste of a medication can do more than make your patients more compliant. It can help you engage with your patients by transforming a simple purchase…
Is It Time to Rebrand Your Pharmacy?
As 2015 comes to a close, you’ll likely start to take stock of your year, reflect on your successes and failures, and look for ways to improve in the coming…
5 Tips to Personalize Your Pharmacy’s Communications
You know you communicate differently with a friend than you do with your accountant, but have you ever noticed how you communicate with your patients? When friends communicate, they use…
15 Ideas to Keep Your Pharmacy’s Social Media Fresh
Maintaining your pharmacy’s social media accounts can be overwhelming, and you may not keep up with them at all when you have prescriptions to fill, patients to counsel, and a…
10 Must-Have Educational Brochures for Your Pharmacy
Your patients are eager to learn how to take better care of their health. Are you doing everything you can to help inform them? One of the easiest ways for…
How to Make Your Pharmacy Newsletter Stand Out
Every business needs to stay in touch with their customers, and your pharmacy is no exception. A newsletter from your pharmacy, whether you send it in the mail or through…
Get Referred: How to Get New Patients Into Your Pharmacy
Growth is key to the continued success of your pharmacy, and one of the best ways to spur growth is by gaining new patients. Word-of-mouth referrals are perhaps the best…
Don’t Miss These 5 Health Celebrations This October
Holidays, celebrations and events are great opportunities to promote health—and your pharmacy. They bring in new patients, expand awareness about your pharmacy in the community and connect your pharmacy to…
How to Increase Your Pharmacy’s Google-Ability
Can your patients find you on Google? With billions of results for almost any search, it’s possible that your pharmacy doesn’t even show up in patients’ search results. You’ve probably…
7 Questions to Test the Strength of Your Pharmacy’s Brand
A brand is a representation of your pharmacy’s identity, and in today’s fast-moving world of busy lives and constant communication, a strong brand is more important than ever to attract…
Cultivate Patient Loyalty in 5 Simple Steps
It’s cheaper—and easier—to keep a current patient than it is to get a new one. But in order to keep patients coming back to your pharmacy, you have to put…
Flavor of Engagement: Personalizing the Medicine-Taking Experience
Offering to personalize the taste of a medication can do more than make your patients more compliant. It can help you engage with your patients by transforming a simple purchase…