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How to Get Five Stars From Review Websites by Elements magazine | pbahealth.com

How to Get Five Stars From Review Websites

Online reviews on websites like Google, Facebook, and Yelp have completely changed how people discover and choose where they shop, especially for small businesses like independent pharmacies.  read more

How to Get Five Stars From Review Websites by Elements magazine | pbahealth.com

Marketing Your Pharmacy: Why Direct Mail Works by Elements magazine | pbahealth.com
Marketing Your Pharmacy: Why Direct Mail Works by Elements magazine | pbahealth.com

6 Reasons Direct Mail Marketing Works (and How to Use It to Gain More Pharmacy Business)

Direct mail may seem old-fashioned, but it could be the most effective form of advertising for your pharmacy.  read more


5 Ways to Welcome New Patients to Your Pharmacy by Elements magazine | pbahealth.com

7 Ways to Welcome New Patients to Your Pharmacy

Small gestures of appreciation have big effects on patients. Try these seven ways to make new patients feel at home at your pharmacy.  read more

5 Ways to Welcome New Patients to Your Pharmacy by Elements magazine | pbahealth.com

7 Ways to Create Irresistible Front-End Offers by Elements magazine | pbahealth.com
7 Ways to Create Irresistible Front-End Offers by Elements magazine | pbahealth.com

12 Ways to Create Irresistible Front-End Deals at Your Pharmacy

Inside: Draw new patients to your pharmacy and keep current patients coming back with these irresistible front-end deals.   read more


9 Ways to Get More Patient Email Addresses

Your email marketing is only as good as your email list. Use these ten tips to collect more patient email addresses and increase your reach.  read more


11 Effective Ways to Market Your Pharmacy With Bag Inserts

Leaving existing patients out of your marketing plans is like leaving money on the table. Here’s how a simple bag insert can help nurture your ongoing relationships.  read more


How to Promote Supplements at Your Independent Pharmacy by Elements magazine | pbahealth.com

How to Promote Supplements at Your Independent Pharmacy

Capitalize on one of the fastest-growing retail categories. Discover the most effective ways to promote supplements at your independent pharmacy.  read more

How to Promote Supplements at Your Independent Pharmacy by Elements magazine | pbahealth.com

How to Create a Pharmacy Promotions Calendar (Free Download!) by Elements magazine | pbahealth.com
How to Create a Pharmacy Promotions Calendar (Free Download!) by Elements magazine | pbahealth.com

How to Create a Pharmacy Promotions Calendar (Free Download!)

Get your independent pharmacy’s marketing and promotions on track with a promotions calendar. Keeping a promotions calendar will help you stay organized and consistent.  read more


Are You Making These Pharmacy Marketing Mistakes? by Elements magazine | pbahealth.com

Are You Making These Pharmacy Marketing Mistakes?

Like all small businesses, most independent pharmacies are guilty of a few pharmacy marketing mistakes. Get your marketing back on track with expert advice from marketing pros.  read more

Are You Making These Pharmacy Marketing Mistakes? by Elements magazine | pbahealth.com

25 Irresistible Pharmacy Promotion Ideas to Get More Patients by Elements magazine | pbahealth.com
25 Irresistible Pharmacy Promotion Ideas to Get More Patients by Elements magazine | pbahealth.com

25 Irresistible Pharmacy Promotion Ideas to Get More Patients

If you don’t promote your independent community pharmacy, it won’t grow. Use these easy pharmacy promotion ideas sure to attract new patients to your pharmacy.  read more


How to Improve Pharmacy Marketing with a Marketing Checklist by Elements magazine | pbahealth.com

How to Improve Pharmacy Marketing with a Marketing Checklist

Just like patients need checkups, your pharmacy’s marketing requires regular reviews. Use this free marketing checklist to get your marketing in top shape.  read more

How to Improve Pharmacy Marketing with a Marketing Checklist by Elements magazine | pbahealth.com

How to Use the Shop Local Movement to Put Your Pharmacy in the Spotlight by Elements magazine | pbahealth.com
How to Use the Shop Local Movement to Put Your Pharmacy in the Spotlight by Elements magazine | pbahealth.com

How to Use the Shop Local Movement to Put Your Pharmacy in the Spotlight

Consumers today want personalized experiences and customized products that they can only get at local businesses. Find out how to capitalize on the shop local movement to grow your independent pharmacy.  read more


These Are the Most Overlooked Ways to Make Your Pharmacy Look More Professional by Elements magazine | pbahealth.com

These Are the Most Overlooked Ways to Make Your Pharmacy Look More Professional

Dramatically increase the perceived value of your pharmacy. Make your pharmacy look more professional by fixing the most overlooked areas that affect how patients see your business.  read more

These Are the Most Overlooked Ways to Make Your Pharmacy Look More Professional by Elements magazine | pbahealth.com

How to Reach Pharmacy Patients Who Don't Know They Need Your Pharmacy by Elements magazine | pbahealth.com
How to Reach Pharmacy Patients Who Don't Know They Need Your Pharmacy by Elements magazine | pbahealth.com

How to Reach Patients Who Don’t Know They Need Your Pharmacy

Your community is full of patients who don’t know they need your independent pharmacy. Yet. Reach these previously unreachable pharmacy patients with the right strategies.  read more


5 Secrets to Advertise Your Pharmacy Like a Pro by Elements magazine | pbahealth.com

5 Secrets to Advertise Your Pharmacy Like a Pro

Inside: You don’t have to be an advertising master to improve your independent pharmacy advertising. Discover the secrets  read more

5 Secrets to Advertise Your Pharmacy Like a Pro by Elements magazine | pbahealth.com

Here's What Your Pharmacy Should Spend on an Advertising Budget by Elements magazine | pbahealth.com
Here's What Your Pharmacy Should Spend on an Advertising Budget by Elements magazine | pbahealth.com

Here’s What Your Pharmacy Should Spend on an Advertising Budget

Inside: You know your pharmacy needs to advertise, but you don’t know how much to spend. Here’s what  read more


How to Promote Nutrition and Diet at Your Pharmacy by Elements magazine | pbahealth.com

How to Promote Nutrition and Diet at Your Pharmacy

Patients probably don’t think about consulting with their pharmacist about a new diet program. Or about the right  read more

How to Promote Nutrition and Diet at Your Pharmacy by Elements magazine | pbahealth.com

These Simple Mistakes Are Ruining Your Pharmacy Advertising by Elements magazine | pbahealth.com
These Simple Mistakes Are Ruining Your Pharmacy Advertising by Elements magazine | pbahealth.com

These Simple Mistakes Are Ruining Your Pharmacy Advertising

You know that friend who’s always telling jokes that no one ever laughs at? Sometimes, advertisements can be  read more


10 Pharmacy Advertising Ideas to Get New Patients Now by Elements magazine | pbahealth.com

10 Pharmacy Advertising Ideas to Get New Patients Now

Inside: Get new patients in your doors with these affordable and unexpected pharmacy advertising ideas for independent pharmacies. Reaching  read more

10 Pharmacy Advertising Ideas to Get New Patients Now by Elements magazine | pbahealth.com

Here’s Why Your Pharmacy Must Have a Unique Selling Proposition

Do you know what makes your pharmacy unique? Of course you do. It’s why your pharmacy differs from  read more


What an Expert Can Teach Your Pharmacy About Digital Marketing the Right Way by Elements magazine | pbahealth.com

What an Expert Can Teach Your Pharmacy About Digital Marketing the Right Way

Are you advertising where your patients spend most of their time? Adults spend 5.6 hours a day online,  read more

What an Expert Can Teach Your Pharmacy About Digital Marketing the Right Way by Elements magazine | pbahealth.com

The Ultimate Guide to Independent Pharmacy Branding by Elements magazine | pbahealth.com
The Ultimate Guide to Independent Pharmacy Branding by Elements magazine | pbahealth.com

The Ultimate Guide to Independent Pharmacy Branding

How do patients view your pharmacy? Do they think of you as innovative and tech-forward? Reliable and friendly?  read more


How to Tell Your Unique Pharmacy Story to Gain Patients’ Trust by Elements magazine | pbahealth.com

How to Tell Your Unique Pharmacy Story to Gain Patients’ Trust

Like any small business, your pharmacy has a story to tell. Are you sharing it? Customers want to connect with their local businesses on a personal level. When you tell your business’ unique story, your pharmacy becomes more to your patients than just a place to pick up their prescriptions.  read more

How to Tell Your Unique Pharmacy Story to Gain Patients’ Trust by Elements magazine | pbahealth.com

10 Easy Ways to Maximize Your Holiday Pharmacy Marketing by Elements magazine | pbahealth.com
10 Easy Ways to Maximize Your Holiday Pharmacy Marketing by Elements magazine | pbahealth.com

10 Easy Ways to Maximize Your Holiday Pharmacy Marketing

Marketing and branding are about connecting with patients. And the best way to connect with your patients during  read more


7 Ways to Promote Your Pharmacy Staff as Health Experts by Elements magazine | pbahealth.com

7 Ways to Promote Your Pharmacy Staff as Health Experts

Do patients think of your pharmacy as a place to fill their prescriptions? Or, do they think of  read more

7 Ways to Promote Your Pharmacy Staff as Health Experts by Elements magazine | pbahealth.com

25 Free Resources to Help Your Pharmacy Promote Flu Prevention by Elements magazine | pbahealth.com
25 Free Resources to Help Your Pharmacy Promote Flu Prevention by Elements magazine | pbahealth.com

25 Free Resources to Help Your Pharmacy Promote Flu Prevention

One in five of your patients gets the flu every year. They know when flu season happens, and  read more


10 Ways to Promote Your Pharmacy On Small Business Saturday by Elements magazine | pbahealth.com

10 Ways to Promote Your Pharmacy On Small Business Saturday

Show your pride for running a small business by taking part in Small Business Saturday on Nov. 25,  read more

10 Ways to Promote Your Pharmacy On Small Business Saturday by Elements magazine | pbahealth.com

How to Create a Patient Experience That Stands Out by Elements magazine | pbahealth.com
How to Create a Patient Experience That Stands Out by Elements magazine | pbahealth.com

How to Create a Patient Experience That Stands Out

What experience do your patients have at your pharmacy? Maybe they notice your great customer service or your  read more


Here’s What People Consider When Choosing a Pharmacy by Elements magazine | pbahealth.com

Here’s the Truth About Why People Aren’t Choosing Your Independent Pharmacy

Your community pharmacy likely has a number of regular patients, but when it comes to gaining new patients do you know what makes patients choose your pharmacy—or not?  read more

Here’s What People Consider When Choosing a Pharmacy by Elements magazine | pbahealth.com

10 Fall Pharmacy Promotions to Get Patients Excited for the Season by Elements magazine | pbahealth.com
10 Fall Pharmacy Promotions to Get Patients Excited for the Season by Elements magazine | pbahealth.com

10 Fall Pharmacy Promotions to Get Patients Excited for the Season

Use seasonal transitions (like summer to fall) to increase sales at your independent community pharmacy. Fall kicks off  read more

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