Some of your pharmacy’s greatest strengths might be going unnoticed by your patients.
Marketing
How to Promote a Medication Synchronization Program
Once you’ve implemented a medication synchronization program at your pharmacy, your next challenge is getting patients to take part. A 2014 survey conducted by the National Community Pharmacists Association (NCPA)…
Word-of-Mouth: Get People to Talk About Your Pharmacy
It’s no secret that word-of-mouth marketing can create buzz about your business. Person-to-person communication is often the most effective way to spread information about stores or brands. A 2013 study…
Help Your Patients Get Healthy This Cold and Flu Season
Cold and flu season is well underway, and your patients might already be experiencing symptoms. Are they giving themselves the care they need to get healthy? Studies show, they’re probably…
5 Ways to Market Immunizations at Your Pharmacy
With back-to-school preparations revving up and flu season just around the corner, now is the time to focus on promoting immunizations at your independent community pharmacy. As a practice that…
5 Steps to Convince Patients to Switch to Your Pharmacy
As an independent community pharmacy, you already offer distinct benefits to patients that big box stores and national chains just can’t match. Promoting these advantages is key not only to…
Celebrate Independent Retailer Month at Your Pharmacy
Did you know July is dedicated to celebrating independent retailers across the country, like your independent community pharmacy? The month is meant to highlight the positive ways independent retailers influence…
How to Market Your Pharmacy to Millennials
Generation Y. Trophy Kids. Generation Next. Echo Boomers. Millennials. No matter how we refer to the demographic of Americans entering adulthood, this group is undoubtedly important to your pharmacy business.…
How to Make Your Pharmacy More Senior Friendly
Seniors are the largest age group in the U.S., and they likely make up a big portion of your pharmacy’s customers (or potential customers). Get more seniors into your independent pharmacy, and…
5 Holiday Promotions for Your Pharmacy
Tis the season for shopping, even at the pharmacy. The holiday shopping season is a prime opportunity to boost sales and revenue in your front end. And, you can do…
13 Ways to Promote Your Pharmacy on Small Business Saturday
Show your pride for running a small business by taking part in Small Business Saturday on November 30. Participating in this day devoted to small businesses is a great opportunity…
6 Pharmacy Services Patients Don’t Know About
Some of your pharmacy’s greatest strengths might be going unnoticed by your patients.
How to Promote a Medication Synchronization Program
Once you’ve implemented a medication synchronization program at your pharmacy, your next challenge is getting patients to take part. A 2014 survey conducted by the National Community Pharmacists Association (NCPA)…
Word-of-Mouth: Get People to Talk About Your Pharmacy
It’s no secret that word-of-mouth marketing can create buzz about your business. Person-to-person communication is often the most effective way to spread information about stores or brands. A 2013 study…
Help Your Patients Get Healthy This Cold and Flu Season
Cold and flu season is well underway, and your patients might already be experiencing symptoms. Are they giving themselves the care they need to get healthy? Studies show, they’re probably…
5 Ways to Market Immunizations at Your Pharmacy
With back-to-school preparations revving up and flu season just around the corner, now is the time to focus on promoting immunizations at your independent community pharmacy. As a practice that…
5 Steps to Convince Patients to Switch to Your Pharmacy
As an independent community pharmacy, you already offer distinct benefits to patients that big box stores and national chains just can’t match. Promoting these advantages is key not only to…
Celebrate Independent Retailer Month at Your Pharmacy
Did you know July is dedicated to celebrating independent retailers across the country, like your independent community pharmacy? The month is meant to highlight the positive ways independent retailers influence…
How to Market Your Pharmacy to Millennials
Generation Y. Trophy Kids. Generation Next. Echo Boomers. Millennials. No matter how we refer to the demographic of Americans entering adulthood, this group is undoubtedly important to your pharmacy business.…
How to Make Your Pharmacy More Senior Friendly
Seniors are the largest age group in the U.S., and they likely make up a big portion of your pharmacy’s customers (or potential customers). Get more seniors into your independent pharmacy, and…
5 Holiday Promotions for Your Pharmacy
Tis the season for shopping, even at the pharmacy. The holiday shopping season is a prime opportunity to boost sales and revenue in your front end. And, you can do…
13 Ways to Promote Your Pharmacy on Small Business Saturday
Show your pride for running a small business by taking part in Small Business Saturday on November 30. Participating in this day devoted to small businesses is a great opportunity…