Do you know what makes your pharmacy unique? Of course you do. It’s why your pharmacy differs from the competition. And, it’s why patients want to come to your local…
Marketing
What an Expert Can Teach Your Pharmacy About Digital Marketing the Right Way
Are you advertising where your patients spend most of their time? Adults spend 5.6 hours a day online, up 80 percent from 2010. And that data doesn’t just describe millennials—nearly…
The Ultimate Guide to Independent Pharmacy Branding
How do patients view your pharmacy? Do they think of you as innovative and tech-forward? Reliable and friendly? Stodgy and out-of-touch? Your pharmacy evokes general thoughts and feelings in every…
How to Tell Your Unique Pharmacy Story to Gain Patients’ Trust
Like any small business, your pharmacy has a story to tell. Are you sharing it? Customers want to connect with their local businesses on a personal level. When you tell…
10 Easy Ways to Maximize Your Holiday Pharmacy Marketing
Marketing and branding are about connecting with patients. And the best way to connect with your patients during the winter months is through holiday pharmacy marketing. If you don’t market…
7 Ways to Promote Your Pharmacy Staff as Health Experts
Do patients think of your pharmacy as a place to fill their prescriptions? Or, do they think of it as a healthcare destination? When patients think of your pharmacy staff…
25 Free Resources to Help Your Pharmacy Promote Flu Prevention
One in five of your patients gets the flu every year. They know when flu season happens, and yet they keep getting the flu year after year. Why? Many patients…
10 Ways to Promote Your Pharmacy On Small Business Saturday
Show your pride for running a small business by taking part in Small Business Saturday on Nov. 25, 2017. Participating in this day devoted to small businesses can give your…
How to Create a Patient Experience That Stands Out
What experience do your patients have at your pharmacy? Maybe they notice your great customer service or your short wait times. But what makes your pharmacy stick out to them…
Here’s the Truth About Why People Aren’t Choosing Your Independent Pharmacy
Your community pharmacy likely has a number of regular patients, but when it comes to gaining new patients do you know what makes patients choose your pharmacy—or not?
10 Fall Pharmacy Promotions to Get Patients Excited for the Season
Use seasonal transitions (like summer to fall) to increase sales at your independent community pharmacy. Fall kicks off a new season that you can use to promote patient loyalty to…
Here’s Why Your Pharmacy Must Have a Unique Selling Proposition
Do you know what makes your pharmacy unique? Of course you do. It’s why your pharmacy differs from the competition. And, it’s why patients want to come to your local…
What an Expert Can Teach Your Pharmacy About Digital Marketing the Right Way
Are you advertising where your patients spend most of their time? Adults spend 5.6 hours a day online, up 80 percent from 2010. And that data doesn’t just describe millennials—nearly…
The Ultimate Guide to Independent Pharmacy Branding
How do patients view your pharmacy? Do they think of you as innovative and tech-forward? Reliable and friendly? Stodgy and out-of-touch? Your pharmacy evokes general thoughts and feelings in every…
How to Tell Your Unique Pharmacy Story to Gain Patients’ Trust
Like any small business, your pharmacy has a story to tell. Are you sharing it? Customers want to connect with their local businesses on a personal level. When you tell…
10 Easy Ways to Maximize Your Holiday Pharmacy Marketing
Marketing and branding are about connecting with patients. And the best way to connect with your patients during the winter months is through holiday pharmacy marketing. If you don’t market…
7 Ways to Promote Your Pharmacy Staff as Health Experts
Do patients think of your pharmacy as a place to fill their prescriptions? Or, do they think of it as a healthcare destination? When patients think of your pharmacy staff…
25 Free Resources to Help Your Pharmacy Promote Flu Prevention
One in five of your patients gets the flu every year. They know when flu season happens, and yet they keep getting the flu year after year. Why? Many patients…
10 Ways to Promote Your Pharmacy On Small Business Saturday
Show your pride for running a small business by taking part in Small Business Saturday on Nov. 25, 2017. Participating in this day devoted to small businesses can give your…
How to Create a Patient Experience That Stands Out
What experience do your patients have at your pharmacy? Maybe they notice your great customer service or your short wait times. But what makes your pharmacy stick out to them…
Here’s the Truth About Why People Aren’t Choosing Your Independent Pharmacy
Your community pharmacy likely has a number of regular patients, but when it comes to gaining new patients do you know what makes patients choose your pharmacy—or not?
10 Fall Pharmacy Promotions to Get Patients Excited for the Season
Use seasonal transitions (like summer to fall) to increase sales at your independent community pharmacy. Fall kicks off a new season that you can use to promote patient loyalty to…